Start journaling your heart out today. Have your very own Journaling Kit™ shipped to your doorstep...FREE!

Home
Articles
Columns
E-books
ewritersplace.com Workshops
Free Course
Support Us
Founded April 2000. A Writer's Digest Magazine 101 best Web sites for writers (2001 & 2003)
Book
The Freelance Success Book: Insider Secrets for Selling Every Word You Write by David Taylor and Bob Teufel
Product
Secrets of a Successful Freelancer
Market
FACES
HELP FOR WRITERS

Buy a novel by Lucille Bellucci at Amazon.com and receive these .pdf bonuses:

  • 17 Ways to Make Amazon Your River of Gold
  • Make Money with Radio
  • Success Bound
  • Book Promotion: NOT for Sissies
  • Harvey Mackay Rolodex
  • Top 20 Talk Radio Topics
  • Harrison Bonus
  • Million Dollar Rolodex

    E-mail Lucille at lucil95783 AT aol DOT com to claim your bonuses.
  • Write Any Book in 28 Days... Or Less!
    Write Any Book in 28 Days... Or Less! New course reveals fresh secrets. Click here to learn more.



    The Secret Behind Creativity REVEALED! It's all in the brainwaves. Find out here!

    EasyEbookPro

    ScatterMall.com Books

    Click here to advertise with us for 2 whole months for only $35!





    Home Columns

    Do You Need An Author Web Site?

    Do you have a book to sell? Do you have a name and a career to promote? Do you want to increase your readership? If you answered yes to any one of these questions then you've answered the title question as well. Yes! You need an author web site.

    With the Internet becoming increasingly faster, more affordable and more available, authors (and publishers) are finding it to be a versatile, dynamic marketing resource for their titles and a platform for creating long-standing relationships with readers. Let's take a look at the top three uses of the author web site:


    The Web Site As A Book Promotion Tool

    Is there a more prefect place to strut your stuff than on your own web site? Your web site will provide you with a dedicated space and a very targeted audience to promote your books.

    Your promotion technique may depend on the type of book you are promoting. If you are featuring a non-fiction book then you probably want to concentration more on reference material while a fiction author will want to focus on content that offers entertainment value.

    A non-fiction author looking to promote a book on knitting will want to develop a site and content that focuses on the craft. The author might provide a table of contents so that readers will know what they can expect to learn about knitting from this book. She might also provide a list of knitting FAQ's that serves to reinforce her authority on the subject.

    Meanwhile, a fiction author looking to promote her newest romance will want to develop a site that not only offers information on her book but also includes entertaining content that speaks to lovers of romance. She may include excerpts of her story along with glowing reviews from well-known romance writers or avid readers.


    The Web Site As An Identity Tool

    Companies spend a great deal of time and money developing an identity. An eye-catching logo provides a visual representation for their company, product or service. A memorable catch phrase tells people what they are all about or what they can expect. This "branding" helps define them as company. It says, "hey pay attention to us, we're better than the competition." Likewise, authors can take advantage of these "branding" techniques. From the genre they pursue to the covers on their books, authors can define themselves as a master of their field.

    The website is quickly becoming another weapon (and in some cases the biggest weapon) in the author's arsenal when it comes to creating an identity and setting themselves apart from the competition. Everything on the web site from the design, to the content, to the color scheme should reinforce your identity as a writer and your commitment to quality work.


    The Web Site As A Fan Club

    New readers. every author wants them. Attracting new people to your web site is a key factor in turning those just dropping by into avid readers. Your web site must be a place not only for your legions of already adorning fans to hang out but also a place where those with mild curiosity can find out more. You'll want to provide content that is current, entertaining and interesting. Content that gives them insight into you, into your work, into your world.


    Endless Possibilities

    These are just a few of the ways your web site can help you promote yourself and your work. There is no limit to the amount of information you can provide and the type of promotion you can accomplish through your web site. The possibilities for your web site are as endless and varied as the readers who flock to the bookstore shelves.

    Copyright © 2004 Dawn Seewer

    Dawn Seewer is the owner ofAuthor Shoppe, a design firm specializing in web site creation and promotional products for authors including bookmarks, stationary, magnets and more. To find out more about Author Shoppe, our services and our products please visit us on the web at http://www.authorshoppe.com.

    The Authentic Self: Journaling Your Joys, Griefs and Everything in Between by Shery Russ



    WEEKLY WRITES: 52 Weeks of Writing Bliss! Kick start your imagination, ignite your creativity, and begin your journey towards becoming an outstanding writer.

    Grab a copy of WEEKLY WRITES: 52 Weeks of Writing Bliss! from Amazon.com and receive 2 free e-books to encourage and nurture the writer in you. You'll also receive Write Memories, a journaling workbook available for free only to WEEKLY WRITES book owners. And finally, as a WEEKLY WRITES book owner, you'll have free access to e-mail courses such as JOYFUL WRITES: Celebrate Your Life through Writing

    For excerpts, reviews and what you need to do to receive the 2 free e-books, Write Memories and sign up for free e-mail courses, just head on to the Weekly Writes Book Official Site. (Clicking on the link will open a new window.)

    FOR JOURNALERS

    The Journaling Life: 21 Types of Journals You Can Create to Express Yourself and Record Pieces of Your Life

    The Authentic Self: Journaling Your Joys, Griefs and Everything in Between

    Journaling Kit - Four Journaling Books to help you put your life and memories on paper

    SEARCH
    Google

    The Web
    This Site

    COURSES FOR WRITERS
    JOYFUL WRITES
    Celebrate Your Life through Writing

    INNER JOURNEY
    Creative Nurturing of the Writer Within

    LIFEWRITES
    6 Approaches to Journaling

    CREATIVITY ALLEY
    21 Ways to Jumpstart Your Muse

    WORDS, SWALLOW ME
    Imagery in Writing

    WRITING CHANNELS

    Children's Writing
    Freelance Writing
    Poetry
    Science Fiction & Fantasy
    Technical Writing

    BOOKS FOR WRITERS

    The Frugal Book Promoter: How to Do What Your Publishers Won't by Carolyn Howard-Johnson

    WEEKLY WRITES: 52 Weeks of Writing Bliss! by Shery Ma Belle Arrieta-Russ




    Home | Articles | Columns | Workshops | E-books | Free Course | Quotes | E-zines | Top Fives | Support Us
    © Copyright 2000, 2001, 2002, 2003, 2004, 2005 Shery Ma Belle Arrieta-Russ & The e-Writer's Place.
    Materials appearing in this Web site are owned and copyrighted by their respective authors and/or writers. Please read our Privacy Policy and TOS. No part of this website may be reproduced without consent from its owner. Original site design by Shery Russ. Hosting & maintenance by Hosting4Writers.com.
    WriteSparks! Lite free software for writers
    Our sister sites: WriteSparks.com | WeeklyWrites.com | WritingBliss.com | JournalSparks.com | CreativeWritingPrompts.com | BooksAboutWriting.com | WritersOnThe.net | Hosting4Writers.com | Writers Web Designs | blog.forwriters.org | Aspiring Authors | ScatterMall.com Books | DailyWrites.com | EbookPizzazz.com | EmailWorkshopsHowTo.com | Writing-Portal.com | iMusePub.com | WritersMEMO.com